Veritus Executive Advisory Services specializes in new business venture creation. Whether you are an entrepreneur looking to start a business, or large corporation looking to establish a new division or launch a new product, Veritus can lead the entire project planning process and execution.
Growth Strategist • Fractional CxO • Startup Builder
Liz Dickinson is a serial entrepreneur and award-winning innovator known for turning bold ideas into globally scaled businesses. Best known as the founder of Mio and the inventor of the world’s first accurate wrist-worn heart rate monitor, Liz has since built a career helping companies grow smarter—serving as a contract CEO, COO, CMO, and CFO across a range of industries.
With deep experience in product development, go-to-market strategy, operations, and finance, Liz brings a rare ability to move fluidly between visionary thinking and hands-on execution. She has launched category-defining products, secured patents and licensing deals with major global brands, built high-performance teams, raised venture capital, and scaled businesses from the ground up to global distribution.
Her work has earned global recognition, including front-page coverage in The Wall Street Journal and Sports Product of the Year at ISPO, the world’s largest sporting goods expo. She has held executive leadership roles in both consumer and B2B companies, worked closely with private equity and corporate partners, and guided organizations through inflection points including rapid growth, restructuring, and exits.
As a fractional executive and strategic advisor, Liz provides hands-on leadership to companies looking to accelerate growth, operationalize vision, or navigate transitions—offering decades of cross-functional experience with the flexibility and efficiency today’s fast-moving businesses need.
We know how to get your business off the ground
We can take on CEO, CMO or CFO responsibilities. We specialize in turn around and transformation strategies.
We have deep experience in high tech, retail, health care, wearable tech, and manufacturing industries
We are happy to explore your idea and brainstorm with you at no cost. Sometimes all it takes is one good chat to help you achieve clarity. Reach out today and see if a no obligation consultation will be of value.